Why Is Strategic Planning So Important?

SabaconSabacon Ideas

Strategic planning refers to the ongoing process of utilizing available knowledge to make decisions about a business’ future direction.  An annual strategic planning process allows organizations to identify their priorities, allocate resources, align their leaders and employees around their objectives, and ensure those objectives are supported by data and analysis.  Nevertheless, it is difficult for management to develop a company …

My Business Isn’t Growing. Help!

SabaconSabacon Ideas

Being an entrepreneur comes with the gifts of flexibility, freedom and personal fulfillment. Yet, alongside the advantages are common roadblocks that most business owners face throughout their careers. One major obstacle is taking your business to the next level when sales are flat. A common question many people come to us with is how they can elevate their business when …

The Perfect Product Launch

SabaconSabacon Ideas

Bringing a new product to market is never an easy process.  Even with the newest, most exciting product line, navigating a complex market is time-consuming and requires a huge investment of energy.  However, a Management Consultant can help you find the ideal method to present your product or services to your preferred, targeted customer base. Leverage Data   When you …

What Can I Do To Add Value to My Business?

SabaconSabacon Ideas

One of the most commonly asked questions I get as a Management Consultant is, ‘What can I do to add value to my business?”  Unfortunately, there is no simple answer.  Depending on how the business was set up, how it is managed, and what the business goals and mission are – there are multitudes of strategies that could be implemented …

Maurice Brewster – MOB 10

Gerald JohnsonMasterminds of Business

Show Notes: If you are interested in the limousine and transportation industry, a Mastermind of Business who cares about his community and has the spirit of an entrepreneur, this is the show for you. You will be inspired by Maurice Brewster’s determination to succeed and perseverance in spite of obstacles and his constant push to move his business forward.Background:In this episode, …

AUSIM Marketing MOB 9 – Part 2

Gerald JohnsonMasterminds of Business

In today’s episode, Val Lewis and I follow up on our discussion of marketing. If you are interested in an AUSIM marketing campaign, what to do and what not to do then this show is for you. Here is a synopsis of what we spoke about during the show:AUSIM Marketing ProcessAnalysis: • Do your homework • Gather information on your: …

Suspect Marketing vs AUSIM Marketing – MOB 9 – Part 1

Gerald JohnsonMasterminds of Business

In today’s episode, Val Lewis and I discuss marketing basics and Suspect Marketing. If you are interested in learning about marketing, what to do and what not to do then this show is for you. Here is a synopsis of what we spoke about during the show: Marketing Expectations of the Target Consumers See Me: • Acknowledge and welcome your …